Neil is an entrepreneurial senior executive with extensive experience in sales, market development, and start-up operations. As co-founder of On The Green, he oversees all aspects of sales and business development.

Neil's talent for cultivating strategic partnerships was evident early in his career at Xerox, where he rose from new business sales to sales management and became the No. 1 global sales performer twice in four years. This success set the stage for his achievements in high-profile roles.

As Chief Sales Officer at WRLD-3d, Neil built global sales strategies and partnered with IBM, Softbank, Cisco, and GE, driving significant growth. At Evogi Group, he transformed a $10 million start-up investment into $220 million in two years as SVP of Global Business Development. At Innovation Group Plc, he restructured the sales and marketing strategy across Europe, improving the company's market position.

Neil's blend of professional success and strategic vision makes him a formidable force in the entrepreneurial world, driving On The Green's mission to enhance golfers' well-being and performance.

As a father, Neil introduced his son to golf early on and supported his journey to becoming a professional. When an injury ended his son's dream, they founded On The Green together. This venture blends Neil's expertise in start-ups with his son's knowledge of CBD, aiming to help golfers feel and play their best.

From Golf Enthusiast to CBD Advocate

Nick Fishenden, co-founder of On The Green, has had a journey marked by significant transitions and personal growth. Originally from the U.K., Nick moved to California in 2008 to pursue his passion for golf at the Golf Academy of America. There, he earned a degree in business and golf management, setting the stage for what he hoped would be a flourishing career in the sport.

However, life had other plans. A career-ending back condition, compounded by further injuries, forced Nick to reconsider his future and pivot from his dreams on the golf course. Determined to find a new path, he leveraged his business acumen and joined the world's largest CBD company, eventually rising to the position of International Senior Account Manager.

Nick's personal and professional experiences within the CBD industry have endowed him with a deep understanding of this rapidly growing field. His expertise in CBD and botanical ingredients has been instrumental in formulating a comprehensive line of highly effective CBD products. Today, Nick Fishenden is a leading advocate for the science and benefits of CBD, passionately promoting its advantages for health, wellness, sleep, and performance. His journey from the greens of California to the forefront of the CBD industry is a testament to resilience and the ability to adapt and thrive amidst life’s unexpected challenges.